Presented for auction by Second Vintage
A beautifully preserved Lord Marvel featuring an exceptionally clean dial and an original signed crown, this sought-after reference is a fantastic discovery for collectors of mid-century Japanese horology. The combination of its crisp caseback engravings and superb dial condition makes this specific watch a highly compelling vintage timepiece.
Brand: Seiko
Model: Lord Marvel
Reference Number: 5740-1990
Serial Number: 5N01841
Movement: Manual wind, caliber 5740A, 23 jewels
Dial: Silver sunburst with applied indices
Case Size: 35 mm (excluding the crown)
Case Material: Stainless Steel
Production Year: 1965
Condition: Excellent vintage condition. Timegrapher: 12s+15s/day, performing remarkably well.
Dial and Hands
The dial is exceptionally clean and well-preserved, featuring a highly intact silver sunburst finish. The applied indices are clean and reflective, complementing the crisp printed text that shows no visible loss. There is no significant spotting, staining, or moisture damage visible across the surface. The silver-tone Dauphine style hands match the indices perfectly, presenting clean surfaces with no obvious oxidation or corrosion, maintaining excellent preservation overall.
Case and Crystal
Crafted in stainless steel, the case displays honest vintage wear with well-preserved geometry. The polished finish throughout shows light surface scratches consistent with age and normal wear, while the lug profiles remain relatively sharp. The smooth polished bezel is integrated beautifully with the case and exhibits matching light surface wear. Turning the watch over reveals a caseback with crisp and fully legible engravings. The original crown is clearly signed with the Seiko 'S' logo, featuring a fluted edge that shows minor wear. The domed acrylic crystal is clear, presenting no major scratches, crazing, or chips.
Movement
Powering the watch is the Seiko caliber 5740A, a 23-jewel manual wind movement. The plates and bridges appear generally clean, with visible engravings confirming the Seiko signature, jewel count, and caliber. While some minor marks are visible on the screw heads, there is no obvious heavy corrosion or damage present. The timegrapher records a rate of 12s+15s/day. Exhibiting remarkable accuracy and consistency, performing brilliantly for a vintage timepiece.
Strap
The watch is fitted with a black textured leather strap featuring white contrast stitching. The strap appears to be in new or very lightly used condition, offering a comfortable and stylish pairing for the silver dial.
Condition
Excellent vintage condition. The watch is highly attractive, anchored by an exceptionally clean dial and well-preserved hands. The stainless steel case and smooth bezel show honest vintage wear with light surface scratches, yet the geometry remains sharp. The caseback engravings are remarkably crisp, and the domed acrylic crystal is clear. Supported by the recorded timegrapher results, the manual wind movement is performing beautifully.
Dimensions
The case measures 35 mm (excluding the crown).
Remarks
This Lord Marvel stands out due to its pristine silver sunburst dial and the presence of its original 'S' signed crown. The crisp caseback engravings and strong mechanical performance further elevate this specific watch, making it a superb addition for enthusiasts of classic Japanese watchmaking.
History
Introduced in the late 1950s, the Seiko Lord Marvel was positioned as a high-end luxury offering, representing the pinnacle of the brand's production before the introduction of the Grand Seiko line. Known for their elegant proportions and refined finishing, these watches were equipped with robust and highly capable manual wind movements. The 5740 caliber family became renowned for its precision and durability, eventually evolving to include high-beat variations in later years. Today, well-preserved examples from the 1960s remain a favorite among collectors who appreciate the foundational era of premium Seiko watchmaking.
/ Second Vintage
SKU: SEI-LMD-0001














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Seiko Lord Marvel 5740-1990 (1965)
Seiko • 1965
Sold for
€280
≈ $314
Sold on Aug 23, 2026
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