Rado Golden Label 11737 (1970-1979)

Now available at auction from Second Vintage This Rado Golden Label expertly captures the refined aesthetics of Swiss watchmaking from the golden age of mechanical dress watches. Eye-catching with its silver sunburst dial and exceptional detailing, the watch features prominent applied indices, a distinctive rotating anchor logo at 12 o'clock, and a bold red date display that enhances both its charm and legibility. The robust 36mm stainless steel case, crisp lines, and an overall well-preserved appearance make this an attractive and collectible piece for enthusiasts seeking a rare vintage Rado with timeless appeal. Brand: Rado Model: Golden Label Reference Number: 11737 Movement: ETA 1700 automatic Dial: Silver sunburst with applied indices and red date window Case Size: 36mm (excluding the crown) Case Material: Stainless steel Production Year: c. 1970s Condition: Very good vintage condition with sharp case lines and minor signs of wear; running at -17 to -23 seconds per day on the timegrapher, indicating healthy performance within vintage tolerances. Dial and Hands The dial displays a beautiful silver sunburst finish, matched with polished applied baton indices that gleam under changing light. Rado’s iconic rotating anchor logo remains vibrant at 12 o’clock, and the “Golden Label” marking below adds an extra touch of authenticity. The hands are clean and well-preserved, with original lume that has naturally aged to a warm tone. The signature red-framed date window at 3 o’clock stands out as a unique design feature. Case and Crystal The 36mm stainless steel case retains its original strong lines and presence, showing only gentle wear consistent with respectful use over decades. Lug edges are sharp and well-defined, enhancing overall vintage character. The acrylic crystal is clear, showing only faint hairline marks with no pronounced defects. Movement Housed inside is the reliable ETA 1700 automatic movement, running at -17 to -23 seconds per day as measured by timegrapher. This performance confirms a well-preserved vintage movement, offering dependable operation for daily or occasional wear. Strap The watch is paired with a black leather strap featuring white contrast stitching. The strap is in excellent, nearly unworn condition and perfectly complements the classic style of the piece. Condition This Rado Golden Label is in very good vintage condition overall. The dial is clean and appealing with a gentle patina, the case remains sharply defined, and the movement performs well as confirmed by timegrapher testing. Dimensions Case diameter: 36mm (excluding the crown) Remarks A rare vintage offering, the Rado Golden Label stands out for its distinctive dial, bold design cues, and superb condition. Its well-preserved aesthetics and scarce availability make it a notable addition to any vintage collection, whether for daily elegance or special occasions. History The Golden Label series represents Rado’s dedication to style and technical innovation during an important period in Swiss watchmaking history. The instantly recognizable rotating anchor logo and distinctive detailing underscore Rado’s standing among collectors who appreciate originality and enduring quality. This piece perfectly encapsulates the classic charm and reliability associated with the Rado name, making it both a wearable artifact and a compelling collector's item. / Second Vintage SKU: RADZHRX2Y0000