Offered in this auction by Second Vintage
This captivating Omega De Ville represents a beautiful intersection of mid-century Swiss watchmaking and prestigious retail history, featuring a highly desirable Türler co-branded dial. Watches retailed by the esteemed Swiss jeweler Türler carry a special provenance, making this refined automatic timepiece a compelling find for dedicated collectors. The presence of a remarkably crisp Seamaster caseback on a De Ville dial further illustrates the fascinating transitional design period of vintage Omega, offering a unique and highly wearable piece of horological history.
Brand: Omega
Model: De Ville Türler
Movement: Automatic
Dial: Silver sunburst with applied indices, displaying a visible mark below the retailer signature and light surface spotting
Case Size: 27 mm (excluding the crown)
Case Material: Stainless steel
Production Year: 1960s
Condition: Good vintage condition with sharp case lines and age-consistent dial character
Dial and Hands
The watch features a striking silver sunburst dial adorned with applied faceted steel indices, each detailed with black inserts that provide excellent visual contrast against the bright metallic finish. A framed, stepped date aperture is elegantly positioned at three o'clock. The dial is distinguished by the rare "TÜRLER" signature printed directly below the De Ville nomenclature, denoting its original sale through the prestigious Swiss retailer. Upon close visual inspection, the dial exhibits a distinct surface mark just below the Türler text, along with scattered, fine spotting across the finish. The steel baton hands show visible oxidation and surface aging, consistent with the authentic vintage nature of the timepiece. The original printed text, including the applied Omega logo and the "T SWISS MADE T" designation at the bottom, remains clear and legible.
Case and Crystal
The 27 millimeter stainless steel case remains in highly commendable condition, showcasing beautifully defined straight lugs with sharp, distinct factory chamfers. The transition between the brushed flanks and the polished bezel is exceptionally well-preserved, exhibiting only honest, light handling marks from careful wear over the decades. The watch retains its factory-signed scalloped Omega crown, which displays sharp relief. Turning the watch over reveals a remarkably crisp and deeply engraved Seamaster Hippocampus medallion on the caseback, complete with clear "SEAMASTER" and "WATERPROOF" typography, indicating outstanding preservation of the case exterior. The domed acrylic crystal displays minor surface wear and light scratches that do not significantly detract from the overall viewing experience.
Movement
Powering this timepiece is a vintage Omega automatic movement. Exhibiting remarkable accuracy and consistency, performing brilliantly for a vintage timepiece. The timegrapher results display an impressive +8 to +10 seconds per day with strong amplitude, highlighting exceptional precision and outstanding health.
Strap
The watch is fitted with a handsome black embossed leather strap secured by a polished stainless steel buckle, complementing the formal and elegant aesthetic of the piece perfectly.
Condition
Presented in good vintage condition. The stainless steel case is exceptionally sharp and well-preserved, with the caseback engraving standing out for its deep, unpolished clarity. The dial and hands display honest signs of age, including noticeable oxidation on the hands and a visible surface mark on the lower portion of the dial, which stands as a testament to its authentic, untouched vintage character.
Dimensions
The case measures 27 mm in diameter, excluding the signed crown.
Remarks
Co-branded dials from historically significant jewelers like Türler are highly sought after by enthusiasts, adding a unique layer of narrative and rarity to an already classic Omega silhouette. The combination of the retailer signature and the transitional Seamaster caseback makes this a particularly intriguing variant.
History
Founded in Zurich in 1883, Türler established itself as one of Switzerland's premier luxury jewelers and watch retailers. Much like other legendary retail houses of the twentieth century, Türler enjoyed special relationships with top-tier Swiss manufacturers, allowing them to stamp their own name on the dials of the watches they curated for their exclusive clientele. These double-signed dials are cherished today as fascinating artifacts of retail horology, representing an era when the jeweler's endorsement was as prestigious as the manufacturer's own name.
/ Second Vintage
SKU: OME-OAD-0008















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Omega - De Ville Türler Automatic - No reserve price - Unisex - 1960-1969
Omega
Sold for
€610
Sold on Jul 12, 2026
43 bids84 watching
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