Presented for auction by Second Vintage
Embodying the bold and experimental design language of the 1970s, this Seiko Advan is a striking example of Japanese horological creativity. The Advan line was positioned as a youthful, forward-looking collection, characterized by unconventional case shapes, vibrant dials, and dramatic faceted crystals. This particular reference 7039-7020 pairs a sleek black dial with a distinctively faceted crystal and a robust asymmetrical stainless steel case, offering a highly wearable yet distinctly retro aesthetic that captures the energetic essence of its era.
Brand: Seiko
Model: Advan
Reference Number: 7039-7020
Serial Number: 409070
Movement: Automatic, Caliber 7039A, 21 Jewels
Dial: Deep black dial with applied faceted indices, vibrant orange sun logo, and a remarkably clean, well-preserved surface
Case Size: 38 mm (excluding the crown)
Case Material: Stainless Steel
Production Year: 1974
Condition: Excellent vintage condition, showcasing a pristine dial and sharp case lines
Dial and Hands
The deep black dial is a study in dynamic 1970s design, presenting a remarkably clean and well-preserved surface free from noticeable spotting, moisture damage, or discoloration. It features prominent applied faceted indices that catch the light beautifully, complemented by the signature orange and red Advan sun logo positioned above six o'clock. The applied "SEIKO" and printed "advan" text remain crisp and fully intact. The day-date aperture at three o'clock is framed in polished silver, offering clear, legible typography. The original hands are polished with bright central inserts, maintaining their sharp profile and showing only faint, age-appropriate signs of aging upon close visual inspection.
Case and Crystal
The 38mm stainless steel case features an intriguing asymmetrical design with a recessed crown positioned at four o'clock. The case retains its sharp lines and the factory-intended contrast between the brushed upper surfaces and the polished flanks. Honest, light handling marks and superficial scratches are visible, consistent with careful wear over the decades, but there are no deep gouges or signs of heavy over-polishing. The watch is fitted with a striking faceted crystal that adds immense visual depth to the dial. The crystal remains in highly attractive condition, displaying only minor micro-wear that does not detract from its dynamic light play. The screw-down caseback is clearly engraved with the reference and serial numbers.
Movement
Powering this Advan is the Seiko Caliber 7039A, a 21-jewel automatic movement known for its durability and reliable performance. The movement presents cleanly, with the rotor and bridges showing appropriate factory finishing and clear stamped caliber designations. Performing well within expected vintage tolerances; running strong and steady. The timegrapher result is +22s/day.
Strap
The watch is fitted with its original stainless steel Seiko bracelet, featuring folded links that conform comfortably to the wrist. The clasp is correctly stamped with the Seiko branding, and the endlinks bear the distinct "XLA 200" code. The bracelet shows moderate stretch and light surface wear consistent with its age, maintaining a cohesive and period-accurate aesthetic.
Condition
This Seiko Advan remains in excellent vintage condition. The dial is exceptionally clean, serving as the undeniable visual highlight of the piece. The case retains strong geometry with honest signs of normal use, and the faceted crystal is wonderfully preserved. The original bracelet completes the authentic 1970s presentation.
Dimensions
Case Size: 38 mm (excluding the crown)
Wrist Size: 17.5 cm
Remarks
A quintessential example of Seiko's daring 1970s design ethos, this Advan combines mechanical reliability with an unforgettable aesthetic. The interplay between the faceted crystal, the stark black dial, and the asymmetrical case makes it a standout piece for any collector of vintage Japanese horology looking for a watch with genuine vintage character.
History
Introduced in the early 1970s, the Seiko Advan series was created to appeal to a younger, style-conscious demographic. The name "Advan" was derived from "Advanced," reflecting the collection's futuristic and unconventional designs. Characterized by vibrant colors, asymmetrical cases, and faceted crystals, the Advan line represents a brief but highly creative period in Seiko's history, perfectly encapsulating the bold fashion trends of the decade.
/ Second Vintage
SKU: SEI-SAX-0025

























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Seiko - Advan - No reserve price - 7039-7020 - Men - 1974
Seiko • 1974
Sold for
€102
Sold on Apr 19, 2026
18 bids88 watching
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